Samaref unveils the new look
of its products.
Samaref is pleased to announce the launch of its product restyling, the result of a creative collaboration with a renowned designer.
The main objective of this restyling is to create a "family feeling" that stylistically unifies the wide range of products offered by Samaref, ensuring continuity of style and design in professional workshops around the world.
Known for his talent in combining aesthetics and functionality, the designer worked closely with Samaref's in-house design team to develop a new look that reflects the technological innovation and quality excellence of the company's products.
The result of this collaboration is exceptional: a modern, elegant design that conveys a sense of prestige and reliability. Samaref's new products are characterised by clean lines, high quality finishes and meticulous attention to detail, offering not only superior performance but also an attractive appearance that enhances any working environment.
In order to meet the specific needs of its customers, Samaref presents two main style lines:
- AirWave: with a versatile and robust design, this stylish line combines Polar blast chillers with high Performance cabinet and tabletop refrigeration ranges such as Gastronorm, Food Preparation, Snack and Pizza. A style that confirms the reliability and high performance of these products.
- Harmony: designed for the most demanding users, with a sophisticated and contemporary design, it combines cabinets such as Express and Premium with multi-function blast chillers such as Talent (top of the range) and tables such as Exclusive and Dynamic. Advanced refrigeration solutions, now with even more refined aesthetics.
"With the launch of these two lines, we aim to meet the diverse needs of our customers by offering high quality, tailor-made solutions," said Samaref's President. "We are confident that our new products will be essential in optimising operations in the catering, ice cream, pastry and bakery industries. We have invested a lot of time and resources in developing these new details because we believe that even the smallest elements can make a big difference to the overall customer experience."
To ensure perfect aesthetic integration, the restyling was not limited to the shape and external structure of the products, but also included the internal details. In particular, the air vents have been redesigned and improved with the use of high quality materials. The interface panels have also been redesigned. Made of black polycarbonate and satin-finished steel, they frame the modern touch displays in a solution that is pleasing to the eye and makes the products even more user-friendly. These choices add a touch of elegance and modernity, emphasising the focus on design and functionality.
Samaref reaffirms its commitment to providing innovative and high quality solutions for food professionals, helping to improve the operational efficiency and overall experience of its customers.
